Managing multi-channel communication in contact centers – challenges and opportunities
The way customers interact with business is changing. The phone is being replaced as the first point of contact by the company website, often reached from a mobile device, allowing for an interaction far richer than can be achieved by phone alone. Customer interactions can now move from one channel to another, escalating in the depth […]
The way customers interact with business is changing. The phone is being replaced as the first point of contact by the company website, often reached from a mobile device, allowing for an interaction far richer than can be achieved by phone alone. Customer interactions can now move from one channel to another, escalating in the depth